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Nike Air Vapormax Reveals the Pinnacle of Air

Welcome to the rebirth of Air. With a flexible Flyknit upper atop a radically reinvented Air cushioning system, the Nike Air VaporMax reignites the Air Revolution, delivering a sensation underfoot that seems to defy gravity.

The breakthrough came courtesy of new technologies that allow the Nike VaporMax Air unit to act as a standalone outsole. Where previous Air units had to be insulated by a secondary rubber layer for protection and improved durability, new innovation allows designers to incorporate the Air and exterior layer into one holistic VaporMax Air unit.

Building up to Air Max Day on March 26th, a fresh line-up of Air has been dropping for the whole month of March, reaching the climax with the Nike Air Vapormax which is scheduled to drop on the day itself.

Nike Air Max 2017

Foot Locker is proud to introduce the Nike Air Max 2017! The newest Air Max model is especially significant as it marks the 30th anniversary of the Air Max launch, which took place back in 1987.

The Nike Air Max 2017 will debut  in a strong lineup of exciting colourways which will be released throughout the year. Switching things up a bit from its predecessor, the AM2017 introduces a ripple design on the engineered mesh upper which starts at the collar and transitions through the panels. All of the models, with the exception of the triple-black version, also sport a colour gradation through the upper. The shoe comes with a full length Air Max unit and a reflective 3M Swoosh branding on the side panel.

We are head over feet for this new member of the Air Max family and are counting the days to its debut! And you?

Nike Air Apparel Collection

When you are obsessed with sneakers (relax, we see no problem with that) you should be obsessed with apparel as well. Your outfit must be on point to let your beloved kicks shine, as the wrong match can entirely ruin them for you.

Lucky for us, the same brand that makes our heart race for their shoes, also knows how to make us excited about apparel. We are of course talking about Nike!

In the run up to Nike Air Max Day on March 26th, we’d like to get you familiar with Nike’s Air Apparel Collection, a perfect range of perfect pieces in engineered materials, that are guaranteed to elevate your look – and your sneakers – any day of the week.

Nike Flyknit Racer “Crew Blue”

The “Crew Blue” Nike Flyknit Racer is coming!

The Flyknit Racer now arrives in a blue glow, black, and yellow colorway.

As with all the previous colourways, this Nike Flyknit Racer is incredibly lightweight, with a precision fit that feels like a second skin. It is all thanks to Nike's Flyknit technology, a single-layer upper that eliminates overlays and reduces weight. The knitted construction process uses only what’s needed, and each loop is designed to expand or support as needed.

The Nike Zoom unit and the full-length Phylon midsole guarantee light, responsive cushioning.

Officially releasing on March 10th, you'll find the new Nike Flyknit Racer “Crew Blue” both in store and online.

Air Jordan XXX1

Featuring a Black synthetic leather upper that transitions to a Anthracite Flyknit toe box, the new Air Jordan XXX1 are an ombré eye-candy which exudes style and confidence.

The gradient effect continues on the Swoosh, which almost blends in with the black, leaving the iconic shape unfinished. A daring move from Nike’s side, but one that lends a unique and edgy touch to the model.

With an all-White midsole and a Royal translucent rubber outsole, the colourway is wholly harmonic and sophisticated.

Dropping on March 10th, 2017, this model is an absolute no-miss. Get your hands on it at Foot Locker, online or in stores!

Nike Flyknit Racer “Goddess”

The Nike Flyknit Racer "Goddess" is finally coming!

We have long been waiting for a “triple” version of this beautiful model, and Nike has not disappointed us. Dropping on March 8th, this all-white shoe pays homage to the Greek Goddess of Victory “Nike” (from which the brand takes its name), and to all women in general – you can guess it’s no coincidence that the release date is also the International Women’s Day.

As with all the previous colourways, this Nike Flyknit Racer is incredibly lightweight, with a precision fit that feels like a second skin. It is all thanks to Nike's Flyknit technology, a single-layer upper that eliminates overlays and reduces weight. The knitted construction process uses only what’s needed, and each loop is designed to expand or support as needed.

The Nike Zoom unit and the full-length Phylon midsole guarantee light, responsive cushioning.

PUMA Fenty Trinomic Bandana

As a Creative Director, Rihanna fuses her independent approach to music and fashion, her love of Japanese street culture, and the sport-driven design of PUMA. The result is her debut collection from FENTY PUMA by Rihanna and it's nothing short of fearless.

Always innovative and ahead of trends, PUMA’s Fenty line, developed in collaboration with pop singer and fashion icon Rihanna, never ceases to surprise us with unexpected materials and combinations.

After the fluffly fur of its iconic slides and the extra thick rubber sole of the creepers, it’s time for some sophistication: the new PUMA Fenty Trinomic Bandana manage just that with the help of a soft satin scarf.

These beauties, set to steal the heart of all female sneaker heads, will be dropping on March 9th.

Nike Lebron XIV University Red

The Nike Lebron XIV is Lebron James’ fourteenth signature basketball shoe. Its biggest peculiarity is a new midfoot strap that runs to the heel to provide lightweight support for every movement, at any speed. The shoe is also equipped with Flywire technology, with ultralight, super-strong cables integrated in the laces, meant to create even more stability.

This latest release sees the shoes dropping in a crisp red colour, with black and white accents: it's the "University Red" colourway. The mesh upper keep things lightweight and is dotted with engineered perforations which guarantee transpirability. Below the upper, a white midsole with black speckles and a translucent outsole complete the look and offers great traction on court and on your everyday outings.

Nike Air Max Zero

The Nike Air Max Zero was designed by Graeme McMillan and inspired by an early sketch by Tinker Hatfield who intended it to be the first-ever Air Max sneaker. Instead, the first Nike Air Max Zero released on March 26th, 2015.

Since then, many AM Zero colourways have followed. The Max model is now dropping in kids’ sizes and many colourways. Crafted from a ripstop textile upper, it features a slip-on bootie construction and no-sew overlays for a sleek look.

We know that little sneaker heads deserve the best, just like you, so we have stocked up on them. They will be dropping on March 1st. Make sure not to miss it!

Nike Air Max 90 Ultra Flyknit 2.0

Iconic style. Second-skin feel.

The Nike Air Max 90 Ultra 2.0 Flyknit Shoe celebrates what is probably the most popular Air Max icon with a fresh design upgrade. The main characteristic of the shoe is a woven Flyknit upper which allows for lightweight breathability and maximum coolness.

Comfort-wise, the shoe features a dual-density foam midsole for an ultra-plush feel, so you can wear these babies all day long without ever getting tired (this is important, considering that you won’t want to take them off EVER).

For this new release, the shoe gest a kaleidoscopic makeover with multicoloured threads, giving life to an interesting, iridescent effect on the upper.

The multicolour Nike Air Max 90 Ultra 2.0 Flyknit colourways debut on March the 2nd. Stay tuned!

Nike Air Presto Fly

Feel lightweight, like you’re walking on clouds. It’s possible, with the new Nike Air Presto Fly. A shoe that broke free from the cages which were the main characteristic of its predecessor, the Nike Air Presto… We are not talking metaphorically: the signature molded cage is gone for good.

There is no replacement, no overlays whatsoever: this is is the simplest, lightest, and more minimalistic version of the Nike Air Presto to date. The support is guaranteed by the new Dynamic Flywire and a modified external heel counter. A larger Swoosh stands out on the sides.

Debuting on February 23rd, the Nike Air Presto Fly comes in a wide range of colours: Triple Black, Wolf Grey, Triple White, Black/White, Midnight Navy, and Gym Red.

Puma Basket Platform

The new Puma Basket Platform shoes are an heritage icon turned modern legend.

Taking all the ladies to new heights with its platform sole, the Basket Platform has a retro feel which we are sure is going to delight all the trendy sneaker heads out there.

Anticipating spring, this latest women’s collection is a real rainbow of colours! Aruba Blue, Prism Pink, Soft Fluo Yellow, Gry Violet…there are so many colours that it’s going to be hard to choose just one! We sure that these pretty shades will get you through spring and match all of your cutest outfits.

Their sturdy platform rubber outsole will bring you everywhere in comfort and style, while the suede upper is a supple luxury that elevates any look.

adidas Ultraboost Uncaged

BOOST delivers the ultimate energized ride for our most responsive shoe ever. Responsive, supportive and flexible, the adidas Ultraboost Uncaged men's running shoes charge every step with endless energy.

The shoes have a full-length boost™ midsole that works with the STRETCHWEB outsole to harness and release energy with every step, so you can run further with less fatigue. The full adidas PRIMEKNIT upper, featuring an internal support system, crafted specifically for UltraBOOST Uncaged, provides ideal support while adapting to your run.

The new adidas Ultraboost Uncaged Core Black / Solid Grey will be releasing on March 1st both online and in store. Don’t miss them!

NBA All Star Weekend

The NBA All Star Weekend will be held in New Orleans on February 17-19, 2017. It’s a very special event: only once a year do you get to see all the best players in the World on ONE court. This is it.

The event celebrates basketball and the beauty of the sport, but it’s also a chance to shine the best and most innovative basketball shoes and sportswear. It’s a great stage for new models, cuts, and materials to be launched. And loving shoes as much as welove the game, we are looking forward to this aspect of the event!

Adidas has already unveiled the official uniforms for this year, which will be its last as the official supplier of NBA uniforms, since the league is switching to Nike next season. We love the clean lines and will definitely get ourselves some replicas.

What about you? Check out our dedicated NBA collection to find the next favourite item in your closet!

Reebok Club C “Diamond” pack

Back in 1983, shimmery Reebooks weren’t yet a thing. But Reebok’s Classic Leathers were! As their innovative design endured, new ideas and trends caught up to them. The latest is a sparkly capsule collection including all the best Reebok silhouettes, crafted in a subtle metallic finish or embellished with shiny details.

To launch its new, sparkly capsule collection, Reebok has chosen the face of brand ambassador and Californian model Gigi Hadid, alongside famed Compton rapper Kendrick Lamar.

Lace on these revamps and add some glimmer to any errand run or sidewalk stroll.

adidas Originals YEEZY Boost 350 V2

After the introduction of the YEEZY BOOST 350 V2 silhouette in 2016, the first adidas + KANYE WEST release of 2017 sees the model return in a black / red color way, releasing globally on February 11th in adult and, for the first time, infant sizing.

Sneakerheads should be aware that this drop will be available both in-store and online.

The product will officially be launched in-store on Saturday 11th February 2017. However to make sure the sale of the product in-store proceeds smoothly, Foot Locker has organized a pre-registration on Wednesday 8th and Thursday 9th February 2017 at selected stores.

Note that it won’t be based on a first come, first served basis, and therefore camping inside and/or outside of the store will not help you to secure a pair.

A limited number of adidas YEEZY BOOST 350 V2 will exclusively be available for purchase at www.footlocker.eu on Saturday 11th February 2017 from 10.00 AM (CET) / 9.00AM (UK).

Please continue reading for full details.

Nike Air Max Flair

Meet the all-new running shoe by Nike: the Air Max Flair. Featuring an innovative “overlapped” upper design with asymmetrical lacing and a modern version of the “AIR” logo all over it, this shoe is edgy and contemporary.

A full-length Air Unit and an inner bootie keep things comfy without compromising the lightweight coolness of the model.

Modern and sleek, this design is likely to steal your heart not just as a running shoe, but also as a lifestyle sneaker.

Make no mistake, you’ll find these only at Foot Locker! In store release on February 7th, online release on February 9th.

Puma Basket Platform Exotic Skin

The new PUMA Basket Platform shoes are an heritage icon turned modern legend.

Taking all the ladies to new heights with its trendy and comfy platform sole, the Basket Platform has a retro feel inspired by the grunge fashion of the 1990s, which we are sure is going to delight all the trendy sneaker heads out there.

For this latest edition, the PUMA Basket Platform gets a glamorous makeover thanks to an "Exotic Skin" update. With a premium-looking croc-skin suede upper and eye-catching colourways, this Exotic Skin version of the PUMA Basket Platform is a must-have silhouette for a fashionable night out.